This Circular stipulates economic and technical norms in the preparation and adjustment of outdoor advertising planning. The norms include costs for experts and machinery equipment, but do not include certain other costs such as purchasing base maps, renting accommodation, conference rooms, general management, value-added tax, and other necessary expenses. This Circular takes effect from the date of issuance.
Scope of application
Provincial People's Committees under the central government and related organizations and individuals
Key points
- Economic and technical norms for preparing outdoor advertising planning
- Machinery and equipment norms to be used during the planning process
- General management costs are not included in these norms
- Implementation and enforcement of this Circular
- Similar application for the adjustment of approved planning
🌐 Social impact of this document
- Assist agencies and organizations in establishing budget estimates when conducting planning or adjustment work for outdoor advertising
- Ensure transparency and efficiency in the use of budget for this activity
❓ Frequently asked questions
To whom does this Circular apply?
Provincial People's Committees under the central government and related organizations and individuals
What does the economic and technical norm in this Circular include?
It includes costs for experts and machinery equipment but does not include purchasing base maps, renting accommodation, conference rooms, general management, value-added tax, and other necessary expenses
When does this Circular take effect?
Takes effect from the date of issuance
Full text
CIRCULAR
REGULATIONS ON ECONOMIC AND TECHNICAL STANDARDS FOR THE PREPARATION AND AMENDMENT OF OUTDOOR ADVERTISING PLANS
Pursuant to the Advertising Law dated June 21, 2012;
Pursuant to the Law on Planning dated November 24, 2017; the Law Amending and Supplementing Certain Provisions of 11 Laws Related to Planning dated June 15, 2018; the Law Amending and Supplementing Certain Provisions of 37 Laws Related to Planning dated November 20, 2018;
Pursuant to Resolution No. 61/2022/QH15 dated June 16, 2022 of the National Assembly on further strengthening the effectiveness of implementation of policies and laws on planning and some solutions to remove difficulties and obstacles, accelerate progress in preparation and improve the quality of planning for the period 2021-2030;
Pursuant to Decree No. 181/2013/NĐ-CP dated November 14, 2013 of the Government detailing the implementation of certain provisions of the Advertising Law;
Pursuant to Decree No. 37/2019/NĐ-CP dated May 7, 2019 of the Government detailing the implementation of certain provisions of the Planning Law;
Pursuant to Decree No. 01/2023/NĐ-CP dated January 16, 2023 of the Government providing for the functions, tasks, powers, and organizational structure of the Ministry of Culture, Sports and Tourism;
At the proposal of the Director of the Department of Cultural Institutions;
The Minister of Culture, Sports and Tourism issues this Circular on economic and technical standards for the preparation and amendment of outdoor advertising plans.
Article 1. Scope of Regulation and Applicability
Article 1. This Circular stipulates economic and technical standards (hereinafter referred to as standards) for the preparation and amendment of outdoor advertising plans.
Article 2. This Circular applies to agencies, organizations, and individuals participating in the preparation and amendment of outdoor advertising plans and other agencies, organizations, and individuals related thereto.
Article 2. Explanation of Terms and Abbreviations
1. Working day is the maximum number of working days that the highest-ranked specialist in the group of consulting specialists must spend to complete a task.
2. Consulting Specialist Level is divided according to the levels specified in Circular No. 02/2015/TT-BLDTBXH dated January 12, 2015 of the Minister of Labor, Invalids and Social Affairs regarding the salary level for domestic consulting specialists serving as the basis for budget estimation of service contracts with the form of time-based contracts using state funds, including: Level 1 consulting specialist (hereinafter referred to as CG1), Level 2 consulting specialist (hereinafter referred to as CG2), Level 3 consulting specialist (hereinafter referred to as CG3).
3. Number of district-level administrative units in provinces and centrally-administered cities (hereinafter referred to as H).
4. Number of positions for current status survey (hereinafter referred to as M).
5. Number of positions for planned survey (hereinafter referred to as N).
6. Number of kilometers of roads to be surveyed (hereinafter referred to as K).
Article 3. Principles for Applying Standards
1. The standards prescribed in this Circular are the maximum standards for implementing the contents of work in the preparation and amendment of plans.
2. Based on the requirements for the preparation and amendment of plans, if necessary to carry out basic investigation works, the applicable standards shall be applied according to the current laws, subject to approval by the competent authority.
3. For contents without standards or unit prices: The budget preparation unit shall base on technical and technological requirements, actual conditions to explain, establish standards or unit prices or refer to market prices, valuation of the competent agency or organization with the function of valuation according to regulations or decide to apply similar standards or unit prices of other projects or tasks approved by the competent authority within 12 months from the date of approval of other projects or tasks to the date when the budget-using unit submits the budget for approval by the competent authority.
Article 4. Standards for planning activities
1. The standards for planning activities shall be determined as follows:
a) Standard for each task = Number of experts x Expert salary x Number of working days.
b) Cost of renting machinery and equipment = Quantity of machines and equipment x Rental days (number of working days corresponding to the use by experts) x Rental price/machine or equipment.
c) Cost of renting survey vehicles = Survey kilometers x Price/kilometer.
d) Cost of printing photos and maps = Quantity of photos and maps x Printing price/photo or map.
2. Expert standards
|
No. |
Content |
Expert level |
Working day |
|
A |
STANDARDS FOR THE TASK OF DEVELOPING PLANNING |
||
|
1 |
Collecting initial information and data |
CG1, CG2 |
0.3 x H |
|
2 |
Developing the task of developing planning |
CG1, CG2 |
0.2 x H |
|
3 |
Developing the budget for planning development |
CG1, CG2 |
0.3 x H |
|
4 |
Drafting documents for approval |
CG1, CG2 |
0.2 x H |
|
B |
STANDARDS FOR DEVELOPING PLANNING |
|
|
|
1 |
Investigating, surveying, collecting information and data on outdoor advertising |
|
|
|
a |
Collecting information, documents, and data |
CG1, CG2 |
0.3 x H |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Collecting information, documents, and data on natural factors for outdoor advertising development |
CG1, CG2 |
0.3 x H |
|
of |
Collecting information, documents, and data on socio-economic factors for outdoor advertising development |
CG1, CG2 |
0.3 x H |
|
For coal-fired thermal power plants where the enterprise holds 100% of the registered capital and uses 100% of its own capital to invest in the project approved by the competent authority, E is determined as 100%; |
Surveying and statistically analyzing the current state of outdoor advertising |
||
|
- |
Consulting expert responsible for leading the survey team |
CG1 |
(5 x M + K)/160 |
|
- |
Consulting expert determining global positioning system (GPS) coordinates |
CG3 |
(5 x M + K)/160 |
|
- |
Measuring distance and height expert |
CG3 |
(5 x M + K)/160 |
|
đ |
Synthesizing and processing information, documents, and data |
CG1, CG2 |
0.3 x H |
|
Average loan repayment period is 10 years; |
Preparing reports on investigation, survey, and collection of information, documents, and data |
CG1, CG2 |
0.2 x H |
|
2 |
Analyzing and evaluating natural factors, resource conditions, and the current distribution and use of space in the outdoor advertising system |
|
|
|
a |
Analyzing and evaluating natural conditions affecting the outdoor advertising system |
CG1, CG2 |
0.3 x H |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Analyzing and evaluating the position, role, and advantages of outdoor advertising in socio-economic development |
CG1, CG2 |
0.3 x H |
|
of |
Analyzing and evaluating other socio-economic development factors of the locality impacting the outdoor advertising planning during the planning period |
CG1, CG2 |
0.3 x H |
|
For coal-fired thermal power plants where the enterprise holds 100% of the registered capital and uses 100% of its own capital to invest in the project approved by the competent authority, E is determined as 100%; |
Analyzing the potential for attracting investment and resources for outdoor advertising development |
CG1, CG2 |
0.3 x H |
|
đ |
Determining the need for developing the outdoor advertising system in line with socio-economic development tasks, ensuring national defense and security, and environmental protection |
CG1, CG2 |
0.3 x H |
|
Average loan repayment period is 10 years; |
Analyzing and evaluating the current status of the distribution and use of outdoor advertising resources |
CG1, CG2 |
0.3 x H |
|
g |
Analyzing and evaluating the current state of technical infrastructure for outdoor advertising, supporting facilities for outdoor advertising development, and their ability to meet development requirements |
CG1, CG2 |
0.3 x H |
|
h |
Evaluating the results of implementing the previously approved planning(In case of adjusting outdoor advertising planning) |
CG1, CG2 |
0.3 x H |
|
international |
Forecasting the capacity to meet the development needs of the outdoor advertising infrastructure system |
CG1, CG2 |
0.3 x H |
|
k |
Preparing a comprehensive report on analyzing and evaluating natural factors, resource conditions, and the current distribution and use of space in the outdoor advertising system |
CG1, CG2 |
0.3 x H |
|
3 |
Determining the requirements of socio-economic development for outdoor advertising development; opportunities and challenges for the development of the outdoor advertising system |
|
|
|
a |
Determining the need for developing the outdoor advertising system in line with socio-economic development tasks |
CG1, CG2 |
0.3 x H |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Evaluating the capacity of technical infrastructure and supporting facilities for outdoor advertising development to meet development requirements |
CG1, CG2 |
0.3 x H |
|
of |
Analyzing and evaluating opportunities and challenges in developing the outdoor advertising system |
CG1, CG2 |
0.3 x H |
|
For coal-fired thermal power plants where the enterprise holds 100% of the registered capital and uses 100% of its own capital to invest in the project approved by the competent authority, E is determined as 100%; |
Preparing a comprehensive report on determining the requirements of socio-economic development for outdoor advertising development; opportunities and challenges for the development of local outdoor advertising infrastructure |
CG1, CG2 |
0.3 x H |
|
4 |
Determining viewpoints and development goals for the local outdoor advertising system during the planning period |
|
|
|
a |
Determining development viewpoints |
CG1, CG2 |
0.3 x H |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Determining development goals |
CG1, CG2 |
0.3 x H |
|
of |
Preparing a comprehensive report on determining viewpoints and development goals for the local outdoor advertising system during the planning period |
CG1, CG2 |
0.3 x H |
|
5 |
Development plan for the outdoor advertising system |
|
|
|
a |
Orientation for organizing spatial development of outdoor advertising |
CG1 |
0.3 x H |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Orientation for developing infrastructure and technical facilities for outdoor advertising; determining development indicators for outdoor advertising |
CG1 |
0.3 x H |
|
of |
Preparing a comprehensive report on the development plan for the outdoor advertising system |
CG1 |
0.3 x H |
|
6 |
Determining locations for political propaganda and social benefit activities and the outdoor advertising system |
|
|
|
a |
Surveying and determining locations |
(5 x N + K)/160 |
|
|
- |
Consulting expert responsible for leading the survey team |
CG1 |
(5 x N + K)/160 |
|
- |
Consulting expert determining global positioning system (GPS) coordinates |
CG3 |
(5 x N + K)/160 |
|
- |
Measuring distance and height expert |
CG3 |
(5 x N + K)/160 |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Digitizing planning data, applying information technology, and global positioning (GPS) |
CG2 |
0.6 x H |
|
of |
Drawing perspective views of each planned location, printing photos of each location |
||
|
Drawing perspective views and diagrams of each location |
CG3 |
N/4 |
|
|
7 |
Building digital and printed map systems |
|
|
|
a |
Building current status map systems |
||
|
Updating survey information onto base maps |
CG2 |
5 x M/480 |
|
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Building location planning map systems |
||
|
Updating planning location information onto base maps |
CG2 |
5 x N/480 |
|
|
8 |
Orientation for land use planning for outdoor advertising development and related environmental protection, ecological conservation, landscape preservation, and heritage sites |
|
|
|
a |
Orientation for land use planning for outdoor advertising development during the planning period |
CG1, CG2 |
0.3 x H |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Establishing environmental protection tasks in outdoor advertising development |
CG1, CG2 |
0.3 x H |
|
of |
Establishing programs and tasks for ecological conservation, landscape preservation, and heritage sites related to outdoor advertising development |
CG1, CG2 |
0.3 x H |
|
For coal-fired thermal power plants where the enterprise holds 100% of the registered capital and uses 100% of its own capital to invest in the project approved by the competent authority, E is determined as 100%; |
Preparing a comprehensive report on orientation for land use planning for outdoor advertising development and related environmental protection, ecological conservation, landscape preservation, and heritage sites |
CG1, CG2 |
0.3 x H |
|
9 |
Establishing a list of priority outdoor advertising types for investment, priority investment projects, and implementation order |
|
|
|
a |
Establishing criteria for determining priority outdoor advertising types and investment projects for developing the outdoor advertising system during the planning period |
CG1 |
0.3 x H |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
List of priority investment projects for developing the outdoor advertising system; estimated total investment amount; proposed implementation order and phased investment plan |
CG1 |
0.3 x H |
|
of |
Establish a comprehensive report on the priority project list for investment in advertising development and the order of implementation priority |
CG1 |
0.3 x H |
|
10 |
Develop solutions and resources to implement outdoor advertising planning |
|
|
|
a |
Solutions regarding mechanisms and policies |
CG1 |
0.3 x H |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Solutions for mobilizing and allocating investment capital |
CG1 |
0.3 x H |
|
of |
Solutions for developing human resources |
CG1 |
0.3 x H |
|
For coal-fired thermal power plants where the enterprise holds 100% of the registered capital and uses 100% of its own capital to invest in the project approved by the competent authority, E is determined as 100%; |
Solutions for collaboration and cooperation in advertising development |
CG1 |
0.3 x H |
|
đ |
Solutions concerning the environment, science, and technology |
CG1 |
0.3 x H |
|
Average loan repayment period is 10 years; |
Solutions for organizing and supervising the implementation of advertising planning |
CG1 |
0.3 x H |
|
g |
Establish a comprehensive report on solutions and resources for implementing the planning |
CG1 |
0.3 x H |
|
11 |
Develop a roadmap for implementing outdoor advertising planning |
CG1 |
0.1 x H |
|
12 |
Determine and establish the responsibilities of relevant Departments, Ministries, localities in organizing and implementing outdoor advertising planning |
CG1 |
0.1 x H |
|
13 |
Solicit opinions to perfect outdoor advertising planning |
||
|
a |
Send out wide-ranging requests for opinions from relevant Departments, Ministries, localities, and citizens |
CG1 |
0.1 x H |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Compile and analyze received opinions |
CG1, CG2 |
0.2 x H |
|
of |
Establish a report incorporating received opinions |
CG1 |
0.3 x H |
|
14 |
Establish a report on outdoor advertising planning |
|
|
|
a |
Establish a comprehensive report |
CG1, CG2 |
0.5 x H |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Establish a summary report |
CG1 |
0.2 x H |
3. Machinery and equipment quotas
|
No. |
Content |
Unit of Measurement |
Norm |
|
|
STANDARDS FOR DEVELOPING PLANNING |
|
|
|
1 |
Investigating, surveying, collecting information and data on outdoor advertising |
|
|
|
Surveying and statistically analyzing the current state of outdoor advertising |
|||
|
- |
Global Positioning System (GPS) device |
Equipment rental date |
Corresponding number of expert working days |
|
- |
Distance and height measuring devices |
Equipment rental date |
Corresponding number of expert working days |
|
- |
Camera |
Equipment rental date |
Corresponding number of expert working days |
|
- |
Cars |
km/trip |
signing and implementing Agreements |
|
2 |
Determine locations for political propaganda activities serving social benefits and outdoor advertising |
|
|
|
a |
Surveying and determining locations |
||
|
- |
Global Positioning System (GPS) device |
Equipment rental date |
Corresponding number of expert working days |
|
- |
Distance and height measuring devices |
Equipment rental date |
Corresponding number of expert working days |
|
- |
Camera |
Rental date equipment |
Corresponding number of expert working days |
|
- |
Cars |
km/trip |
signing and implementing Agreements |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Drawing perspective views of each planned location, printing photos of each location |
||
|
- |
Rent high-performance computers for graphic design |
Equipment rental date |
Corresponding number of expert working days |
|
- |
Color photo |
Image |
N ||| |
|
3 |
Building digital and printed map systems |
|
|
|
a |
Building current status map systems |
||
|
- |
Rent high-performance computers for graphic design |
Equipment rental date |
Corresponding number of expert working days |
|
- |
Printed map |
Map |
1 |
|
The Standing Office of the Council for International Cooperation on Non-Governmental Organizations (Vietnam Friendship Association) is the agency responsible for receiving registration dossiers, leading, and coordinating with member agencies of the Council to examine dossiers and return results of reviews of registration dossiers of foreign non-governmental organizations in Vietnam. |
Building location planning map systems |
||
|
- |
Rent high-performance computers for graphic design |
Equipment rental date |
Corresponding number of expert working days |
|
- |
Planning map |
Map |
H + 1 |
5. The economic and technical quotas set forth in this Circular do not include costs for purchasing base maps or conducting surveys to draw up maps; costs for renting accommodation and travel allowances for experts; costs for renting venues for conferences and seminars; general management costs; value-added tax and other necessary costs for preparing outdoor advertising planning.
6. Management costs refer to salaries for the management department, maintenance costs for consulting organizations, office expenses. The management cost quota is determined as a percentage (%) of expert costs.
7. Travel expenses for civil servants shall be implemented according to Circular No. 40/2017/TT-BTC dated April 28, 2017, issued by the Minister of Finance, stipulating travel expenses and conference expenditure regulations.
Article 5. Quotas for adjusting planning
Quotas for each adjustment activity for approved planning shall apply as quotas for each new planning activity.
Article 6. Effective date and implementation
1. This Circular takes effect from the date of signature.
2. People's Committees of provinces and centrally-administered cities and related organizations and individuals are responsible for implementing this Circular.
3. In cases where laws and regulations serving as bases or references in this Circular are amended, supplemented, or replaced, they shall be applied according to the amended, supplemented, or replacing laws and regulations.
4. During the implementation process, if there are difficulties, obstacles, or emerging issues, agencies, organizations, and individuals are advised to report to the Ministry of Culture, Sports and Tourism (through the Department of Cultural Institutions) for research and appropriate amendments and supplements.
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